Film customers or your product specialists reviewing a product, showing a how-to for customers to get a realistic experience with your products or services.
Product review are great for a potential new client to see the product in use, what its limits are and demonstrates how the viewer could also use this product or service to help them solve their challenges. These are also fantastic to build advocacy but getting happy clients to demonstrate how they used the product or your service, thus turning these into fantastic dual purpose content as it serves as both brand awareness as well as end of funnel advocacy/retentions.
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